Brooke Howell

Product Marketing Manager Iii: Brand Engagement at GM Financial

Brooke Howell is a seasoned marketing professional with extensive experience in product marketing, communications, and digital strategy. Currently serving as Product Marketing Manager III: Brand Engagement at GM Financial since March 2016, Brooke leads initiatives across social platforms, delivering innovative digital content and engaging consumers. Previous roles at GM Financial include Digital Marketing Specialist III and Communication Specialist II, where Brooke developed media strategies and drove consumer communications. As PR and Communications Director for The Love Pit Rescue, responsibility included managing marketing campaigns and community outreach, along with fostering dogs for adoption. Earlier experiences include content strategy roles at OnMessage and RSW Creative, Inc., where Brooke created engaging content for diverse audiences. Brooke holds a Bachelor of Arts in Journalism from the University of North Texas.

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GM Financial

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General Motors Financial Company, Inc. is a financial services arm of General Motors. The company is a global provider of auto finance, with operations in the United States, Canada, Europe, China and Latin America. The company is headquartered in Fort Worth, Texas.


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