Johanna Hernström

Head Of Brand And Innovation at Gina Tricot AB

Johanna Hernström has a diverse work experience, starting with an internship at Newhouse and Lindex in 2010 and 2011 as a Buyer Assistant. Johanna then worked at H&M for several years, initially as a Store Manager from 2005 to 2011, and later as a Buyer Assistant and Buyer from 2011 to 2015. Since 2015, they have been working at Gina Tricot, where they have held various roles including Buyer, Product Manager, Project and Product Manager, and most recently, Head of Brand and Innovation.

Johanna Hernström's education history starts with a course in Communication and Leadership at Dale Carnegie Training in 2021. Prior to that, in 2015, they engaged in informal leadership training, details of which are not provided. Going further back, they pursued a degree in Textile, Purchasing & Design with a focus on Purchasing at Proteko from 2009 to 2011.



  • G

    Head Of Brand And Innovation

    February, 2019 - present

  • Project And Product Manager

    December, 2017

  • Product Manager

    December, 2016

  • Buyer

    September, 2015