Kate Bante is a seasoned professional with extensive experience in marketing, measurement, and strategy across various sectors. Currently, as a Senior Director at Ovative Group, Kate leads a team focused on measurement strategic initiatives, addressing key questions in brand and CPG analytics. Prior roles include Senior Director and Director of Consulting at Ovative Group, leading significant digital media and analytics projects in retail, healthcare, and financial services. At Target, Kate contributed to corporate strategy development, including pricing strategies and new store concepts. Previous engagements include strategy roles at Cargill and project management for USAID-funded initiatives with Chemonics International. Kate holds an MBA from The Tuck School of Business at Dartmouth and a Bachelor of Arts in Business Administration from Michigan State University. Additionally, Kate serves as a board member for Girl Scouts River Valleys.
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