Matheus Pescini

Matheus Pescini has a diverse work experience in the field of digital marketing. Matheus most recently worked as the Head of Growth & Retention at Gisou by Negin Mirsalehi starting in 2023. Prior to that, they served as the Manager Digital Performance Marketing A&I at Foot Locker from 2021 to 2023, where they were responsible for strategizing and overseeing program execution and optimizations for the Digital Performance Marketing team across Europe. Before that, Matheus worked as the Digital Marketing Manager at Miroglio Fashion from 2019 to 2021, leading all media activities for various brands in the Italian and European markets. Matheus has also held positions at Initiative as a Digital Performance Lead from 2017 to 2019 and at iProspect as a Senior PPC Performance Specialist and Performance Specialist PPC from 2014 to 2017. Matheus began their career as a PPC Specialist at Resolution Media in 2013, where they focused on the management and optimization of PPC campaigns.

Matheus Pescini holds a Master's degree in Marketing, Communication, and New Media from Alma Graduate School, obtained in 2012. Prior to that, they completed their Bachelor's degree in International Relations and Affairs at the Università di Pisa, graduating in 2011. Additionally, Matheus has obtained various certifications including Google Analytics 360 in February 2021, Advanced Google Analytics in January 2020, Google Ads in December 2020, and Bing Ads in 2014.