Jordan Mahaffey

Associate Manager, Brand Activation at Glen Raven

Jordan Mahaffey has a diverse work experience in the marketing and events industry. Starting in 2014 as an Executive Assistant at Connective Insights, they managed schedules, communications, and participated in trade shows and networking events. In 2015, they transitioned to the role of Marketing Strategist, where they managed online consumer outreach and rebranding budgets. They then joined BCS Custom Builders in 2015 as an Office/Marketing Coordinator, re-energizing corporate branding and designing marketing collateral. Since 2016, they have been with Glen Raven, where they started as a Trade Show and Event Coordinator, supporting the planning and execution of trade shows and meetings. They later became a Trade Show and Event Specialist, responsible for end-to-end planning and collaboration with marketing and sales teams. Currently, they are an Associate Manager, Brand Activation, overseeing brand promotion and retail channel partner relationship management.

Jordan Mahaffey attended Appalachian State University from an unknown start year until 2016, where they earned a Bachelor of Science degree in Communication, with a focus on Advertising. Furthermore, Jordan obtained a certification in Google Project Management from Google, although the specific month and year of completion are unknown.

Links

Timeline

  • Associate Manager, Brand Activation

    March, 2023 - present

  • Trade Show And Event Specialist

    December, 2021

  • Retail Training Associate

    January, 2020

  • Trade Show And Event Coordinator

    June, 2016

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