Barbara Cohen

Paid Social Specialist - Senior Performance Marketing Manager at Global Savings Group

Barbara Cohen has extensive experience in performance marketing and social media management. Barbara has held roles such as Paid Social Specialist, Head of Performance Marketing, and Head of Marketing in various companies spanning different industries. Barbara is skilled in strategic campaign conception, campaign management, optimization, KPI monitoring, A/B testing, data analysis, and reporting. Barbara has a strong educational background with a Master's degree in International Marketing and Bachelor's degrees in International Management.

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Timeline

  • Paid Social Specialist - Senior Performance Marketing Manager

    August, 2021 - present