Michael Coates

National Sales Manager at GMB North America, Inc.

Michael Coates has extensive experience in sales and operations within the automotive and beverage industries. Currently serving as National Sales Manager at GMB North America, Inc. since May 2018, Michael oversees key sales initiatives for the world's largest Japanese OEM and aftermarket automotive products manufacturer. Prior to this, Michael held multiple roles at Bai Brands, including Business Development and Assistant Sales Manager, managing logistics and marketing delivery for prominent beverage brands. As Operations Manager at NutraStar, Michael led a team and ensured compliance with FDA regulations, optimizing workflow and inventory management. Earlier experience includes serving as Operations Supervisor at Swiss Chalet Fine Foods, where Michael supervised warehouse operations and implemented strategies to enhance productivity and quality control. Michael holds an Associate of Liberal Arts from Ocean County College and a diploma from Toms River High School North.

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