Kimberly Mitchell

Kimberly Mitchell is the Director of CRM at GOOD AMERICAN. Before their current role, Kimberly held various positions in companies such as Direct Wines, Scale Media, Rodan + Fields, GUESS?, Inc., Beachbody, and 12WBT, specializing in customer retention, lifecycle marketing, and email marketing. With a background in economics and magazine journalism, Kimberly has demonstrated expertise in strategizing, planning, and executing omni-channel customer marketing campaigns and programs to maximize customer lifetime value and revenue targets.