Goodway Group
Emily Arnold serves as the Associate Director of Analytics & Insights at Goodway Group since April 2023, bringing extensive experience in data analytics from previous roles including Senior Manager, Analytics at Merkle and various analytical positions at Conversant, Toy Studio, and Mike's Hard Lemonade. At Merkle, responsibilities included managing client engagements and internal teams, while prior positions involved leading data insights projects, developing strategies for mobile game analytics, and delivering performance reports for digital marketing efforts. Emily's educational background spans a Master of Science in Business Data Analytics from Loyola University Chicago and a Bachelor of Arts in Economics and Philosophy from Knox College, along with ongoing studies for a Master of Arts in Biology at Miami University.
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Goodway Group
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Goodway Group is the digital partner advertisers trust to drive campaign performance. Proud to be completely independently owned and operated, we work to deliver authentic results that meet our clients’ needs — and no one else’s. Using predictive intelligence, Goodway helps advertisers get the most value out of every impression across all paid digital media.