Liana Humphrey

Liana Humphrey is an accomplished leader with extensive experience in strategic planning and marketing. Currently serving as the Director of Strategic Planning at Goodwill Industries of the Southern Piedmont, Liana has a proven track record of engaging diverse stakeholders and managing high-impact fundraising campaigns. Previously, as Chief Marketing Officer at Crisis Assistance Ministry, Liana led a team responsible for raising over $2M annually to support community initiatives. Liana's background at Bank of America includes various leadership roles such as Senior Vice President and Vice President, where responsibilities encompassed banking strategy initiatives and market analysis. Liana's earlier experience includes managing financial education programs for low-income families at CFED, as well as overseeing knowledge management at The Warner Foundation. Educational credentials include an MBA from Duke University and a BA from the University of Hull.