Content Strategist

Marketing · Full-time · Amsterdam, Netherlands

Job description

Who we are

We are GoSpooky. An incredibly fast-moving bunch of unconventional storytellers, social media superstars, and slam-dunking creatives. We know all things internet culture and create scroll-stopping content people actually want to share. One thing we all have in common: we’re always on the lookout for attention. At Gospooky, we believe in being authentic, bold, and creative—it’s the essence of who we are. We’re on the lookout for like-minded talent who share these values and thrive on pushing boundaries by shaking up social media. We need people who aren’t afraid to experiment, think outside the box, and embrace challenges with enthusiasm. If you’re someone who spots an opportunity in the morning and brings it to life by the afternoon, we’d love to hear from you.

What we do
Guided by our ARC (Always Relevant Content) approach, we focus on crafting content that stays timely and impactful. Our team includes content creatives and strategists who collaborate closely to deliver highly relevant content for our clients. Together, they form power teams that can quickly transform trends into tailored content within 24 hours or develop long-lasting series and formats that deeply resonate with communities across various platforms. And if the insights are really strong we build it out to impactful campaigns.

As a Content Strategist, your passion for social platforms and culture drives you to stay ahead of trends, uncover opportunities, and keep our brands at the forefront. Whether you're analyzing content performance, ‘hacking’ platform algorithms, or scouring comment sections for insights, you guide the team to create content that connects with the right audience and stays true to our brands. You’re always in the loop, tracking updates from Adam Mosseri, tuning into creator podcasts like Colin and Samir, and diving into communities on Reddit and Discord. Social is your world, and you know how to optimize every post for timing, SEO, and hashtags to ensure maximum relevancy.

Dutch language skills are mandatory.

The Action:
Opportunity Spotting and Strategy Alignment (50%)

  • Monitor platforms, culture, comments, client trends, brand voice, and data to identify insights and opportunities.
  • Ensure the content aligns with brand and audience personas
  • Lead brainstorming sessions to generate ideas based on insights and opportunities.

Social Media Management & Reporting (50%)

  • Manage clients’ social channels to ensure quality and brand consistency.

  • Post content in the correct format and utilize platform-specific features.

  • Oversee community management, maintaining brand tone and tracking sentiment.

  • Deliver actionable reports and lead Monthly/Quarterly Business Reviews.

What's in it for you?

  • Flexible holiday policy with a minimum of 25 days meaning you take your rest when you need it

  • Pension contribution as a percentage of your salary

  • Access to OpenUp, which offers support for personal and work issues to you and your loved ones

  • Commuter benefit

  • Gospooky Academy to help you grow personally and professionally

  • Phone costs reimbursed if your job calls for a lot of jabbering

  • Working at the forefront of social with people who are truly passionate about emerging tech

Apply for the job

So do you want to join our team? Then we'd love to hear about you!

Please note a valid EU work permit is required for this role.

GoSpooky is an equal-opportunity employer. Our hiring decisions are based on objective measures and we will not discriminate against any aspect of your identity. We believe that a diverse team is crucial to our collective success and value an inclusive culture where everyone can make their impact and bring their true unique selves to work.


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