Jiana Xu

Growth Strategy Lead (consumer Lending Ecomm) at GoTo Group

Jiana Xu is a skilled professional in growth strategy and business intelligence, currently serving as the Growth Strategy Lead for Consumer Lending Ecomm at GoTo Group since May 2024. Previously, Jiana held the role of Growth Strategy Lead at Atome from February 2020 to April 2024 and worked as a Business Intelligence Analyst. Jiana's career began at Shopee, where the role of Regional Operations Associate was undertaken from June 2018 to January 2020. Jiana also gained early experience as an intern at Commerzbank AG in 2017. Jiana holds a Master of Science in Statistics from the National University of Singapore (2020-2022) and a Bachelor of Science in Statistics from the same institution (2014-2018), complemented by an exchange program at Peking University in 2017.

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