Huib Stad

Huib Stad is an accomplished marketing professional with extensive experience in the automotive and business sectors. Currently serving as an Associate at Goudappel and the Founder of Quartermaster California since February 2023, Huib Stad focuses on helping companies initiate export to the U.S. market. Prior roles include founding and leading Rolling the City to promote electric mobility, and serving as Marketing Director and Consultant at STAD | Marketing in Automotive, where contributions to various automotive brands enhanced their market positions. Previous positions include Marketing Director at Kia Motors Netherlands, where strategic marketing efforts significantly increased the brand's market share, as well as managerial roles at Atradius and Mercedes-Benz. Huib Stad holds a Business/Managerial Economics degree from Erasmus University Rotterdam and completed MBA courses in Marketing at both Michigan State University and Santa Clara University.