Lawrence Chu

Lawrence Chu has a strong background in sales and marketing with over 20 years of experience. Lawrence has held various leadership positions in well-known companies such as GP Industries Limited, KEF, Techtronic Industries, Targus Asia Pacific Ltd, Logitech, Philips Electronics HK, and Dell Asia Pacific. In their most recent role as Group Business Development Director, Asia Pacific at GP Industries Limited, they were responsible for developing and implementing business development strategies to drive revenue in focus countries. Prior to GP Industries Limited, Chu served as the General Manager at KEF, overseeing the sales and marketing team across the region. Lawrence also held the position of Regional Director of Sales and Marketing, APJ at Techtronic Industries, where they developed sales plans and motivated distributors. Chu has a proven track record of achieving sales targets, managing P&L responsibilities, and leading successful sales and marketing teams.

Lawrence Chu earned their Professional degree in Accounting from the Association of Chartered Certified Accountants between 1995 and 1998. Lawrence then pursued a Masters degree in Business Administration (MBA) at The University of Iowa Tippie College of Business from 2011 to 2012. Prior to this, Lawrence Chu attended SXI from 1985 to 1992, although their degree name and field of study during this period are unknown.