Enzio Willemsen is currently serving as the Global Senior CRM Manager at Graff since September 2022. Prior experience includes a role as a Customer Relationship Management Specialist at Bulgari from August 2017 to October 2021, where Enzio led the O2O strategy for 28 boutiques in Mainland China and supported the development of an innovative WeChat Mini-program for global store locator. Enzio also held positions in Omnichannel Operations and as a Marketing Assistant, contributing to various marketing initiatives. Prior to Bulgari, Enzio worked as a Client Advisor at Louis Vuitton and as a Brand Strategy Manager at Mixed Global Trade Co. Ltd. Educational qualifications include master's degrees in International Luxury Management from Politecnico di Milano and NEOMA Business School, as well as a Bachelor of Business Administration in International Trade and a minor in Chinese language from the Amsterdam School of International Business. Additional training in colored stone essentials has been completed at the Gemological Institute of America.
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