Els Morssinkhof

Els Morssinkhof is a seasoned professional in the eCommerce sector, currently serving as a Business Analyst for EMEA at GrandVision BV and as a Co-founder at Brewplaza. Previous roles include Product Owner at Danone and Patagonia, focusing on eCommerce and ERP implementations, and leadership positions at organizations such as BEERWULF®, The HEINEKEN Company, and Bidfood Netherlands, where expertise in project management and site merchandising was demonstrated. Educational qualifications include a Master of Science in Marketing from Vrije Universiteit Amsterdam and dual bachelor's degrees in Commercial Economics and Real Estate. Additionally, Morssinkhof holds a Professional Scrum Product Owner certification from Capgemini.