Alana Daly

Alana Daly currently serves as the Marketing Lead for Franchise at Greene King, where responsibilities include empowering franchise pubs with marketing tools and digital solutions to enhance local community engagement. Prior experience encompasses roles at Carlsberg Marston's Brewing Company as Senior Grocery Customer Marketing Manager, where Alana led shopper marketing initiatives, and as National Account Manager for both Carlsberg Group and Carlsberg Marston's Brewing Company. Previous positions also include Senior Shopper Marketing Manager at Belvoir Fruit Farms Ltd., and various marketing and account management roles at Britvic Soft Drinks, Maxxium, and Grimsby Institute of Further & Higher Education. Alana holds a BA Hons in Business Management from Hull University.