Hannah Kimuyu

Hannah has been working in digital for over eighteen years, most of which have been at Greenlight, making her the agency’s longest serving employee after its founders. Her tenure at Greenlight pre-dates Google, as search – particularly paid search – was in its infancy.

Having been in search from the beginning, Hannah has been in digital from the beginning and has grown with it every step of the way. In 2015, Hannah was crowned one of Google’s and IPA’s Search Superstars thanks to her innovation in technology and determination to keeping Greenlight ahead of the curve.

As Greenlight’s Director of Paid Media, Hannah is responsible for managing and delivering the agency’s paid media strategy for all clients. Hannah is also a prominent thought leader in the digital space, speaking regularly at industry and vertical conferences, and writing for trade magazines.

In 2016, Hannah launched a second department; Data Science & Audience Insights. Partnering with Lotame, a data management platform, the new service combines interaction, attitudinal, descriptive and behavioural data to help brands understand who their customers are and what they're buying with a cross-channel and cross-device focus.