Noor Ashikin Aziz

Noor Ashikin Aziz is a highly experienced marketing and creative professional with a diverse background in founding and leading companies in the tech and performance wear industries. As the Founder and Chief Product, Brand, Marketing & Operations at Purpose Performance Wear since January 2017, Noor successfully established Singapore and Southeast Asia's first global performance wear brand. Additionally, Noor serves as a Fractional Chief Marketing Officer at GreyB, where marketing services across Open Innovation, R&D, and Technology Landscapes are promoted. Previous roles include Head of Product & Lead Instructor at Skills Union, Head of UX & Creative for PayPal in the APAC region, and Head of Digital for LEWIS PR, where strategic leadership and digital marketing initiatives were spearheaded. With extensive experience in creative development and digital strategies across various notable organizations, Noor has demonstrated a strong commitment to innovation and growth in the marketing sector.