Juliana Mello

Juliana Mello has a diverse range of work experience spanning various industries. In their current role as Head of Marketing at Grips Intelligence since November 2021, they oversee marketing activities for the company.

Prior to that, Juliana worked at VCC Live from January 2018 to September 2021, where they served as Head of Marketing. In this role, they managed a team of seven people and played a significant role in achieving important company milestones, such as reaching seven digits ARR (Annual Recurring Revenue) and securing a Series A investment in 2020.

Juliana also gained experience at Jüssi, a digital marketing and business consultancy agency, where they held two positions. From October 2015 to January 2018, they served as a Business Manager, focusing on digital marketing strategy and ecommerce performance. During this time, they collaborated with clients to plan and achieve their online goals, including ROI, brand awareness, and e-commerce conversion. Before that, from February 2013 to November 2015, they worked as a Content Marketing Coordinator, coordinating teams for editorial content, social media, and digital content projects.

Juliana also worked at Imagem Corporativa as a Community Manager from September 2012 to January 2013. In this role, they managed online communities for various B2B and consumer brands, produced content, curated content, and interacted with the communities.

Earlier in their career, Juliana worked as an Editor and Copywriter at Connection Consulting, where they contributed to The Brazil Business, a news portal providing information to foreign entrepreneurs interested in doing business in Brazil. Juliana conducted research, brainstormed with teams, and wrote copy on subjects such as legal issues, taxes, business culture, and relocation in Brazil. Juliana also served as a Copywriter at Migalhas from October 2011 to January 2012 and as a Translator and Copywriter at Atrapalo.com from September 2009 to September 2010, translating from Spanish to Portuguese and serving as a copywriter for the Brazilian website.

Overall, Juliana Mello has extensive experience in marketing, digital strategy, content coordination, community management, and copywriting.

Juliana Mello completed their education in a chronological sequence. Juliana first attended the Universidade Estadual Paulista Júlio de Mesquita Filho from 2009 to 2012, where they obtained a Bachelor's degree in Journalism. During that time, they also participated in an academic exchange program at the Universidad Nacional de Cuyo in Argentina, where they studied Anthropology, Economics, and Foreign Affairs.

Later, from 2017 to 2019, Juliana pursued a Master of Business Administration (MBA) degree in Business and Leadership at Corvinus University of Budapest.

In addition to their formal education, Juliana also obtained several certifications from Pragmatic Institute, including Launch, Market, and Pragmatic Certified Product Marketer. However, the specific months and years of obtaining these certifications are not provided.