Mariam Muradyan

Mariam Muradyan has a diverse work experience in marketing and communications roles. Mariam is currently working as a Product Marketing Manager at Grōksmith, where they develop data-driven strategies for market penetration and marketing communication for tech startups. In this role, they are responsible for guiding the implementation phase of digital presence, including branding, creative design, media coverage, content creation, and optimization.

Previously, Mariam worked as a Chief Marketing Officer at Yell Extreme Park from 2017 to 2020, leading the digital marketing, design, and customer support teams. Mariam was responsible for defining marketing KPIs, forming partnerships, and managing various campaigns, including PPC, Paid Social, Display, and YouTube. Mariam tracked and reported on campaign effectiveness and shared insights and best practices.

Before that, Mariam served as a Marketing Manager at Yell Extreme Park from 2015 to 2017. Mariam also worked at Breavis as a Marketing Communications Officer from 2018 to 2019, where they developed and executed marketing and communications strategies for clients. In addition, Mariam has experience as a journalist at iLur.am from 2013 to 2015, conducting interviews and research to produce engaging articles and videos.

Furthermore, Mariam started their career as a Marketing and Communications Specialist (Internship) at Ameriabank CJSC in 2013. Throughout their career, Mariam has demonstrated a strong commitment to ethical and accurate reporting, as well as a focus on research-based strategies and campaign effectiveness.

Mariam Muradyan obtained a Bachelor's degree in Marketing from l'Université Jean Moulin (Lyon III) between 2009 and 2013. In 2016, they attained an International Diploma in Digital Marketing from the International School of Marketing. Furthermore, in 2020, they completed a Certificate of Completion in Marketing/Marketing Management, General from the American University of Armenia.