Marion Dangelser

Marion Dangelser is an experienced professional in e-commerce and customer relationship management currently serving as Responsable e-commerce and Responsable CRM at Groupe Beaumanoir since March 2012. Responsibilities include developing and executing CRM contact plans across various media channels, managing CRM budgets, and optimizing customer loyalty strategies while overseeing marketing triggers and NPS analysis. With a proven track record in international marketing, operational marketing, and sales coordination, Marion has also contributed to projects within the group concerning multi-brand loyalty programs and omnichannel customer journeys. Academic qualifications include a Master's degree in Management with a focus on International Marketing from Rennes School of Business and an MSc in International Business and Management from De Montfort University.