Henri Billard

Directeur De Concession Toyota GCA Mérignac at Groupe GCA

Henri Billard is a seasoned professional in the automotive industry, currently serving as Directeur de concession at Toyota GCA Mérignac since November 2023. Previously, Billard held the position of Responsable Commercial BtoB & Autosphere Lease at Emil Frey France from April 2023 to November 2023. Between June 2020 and December 2022, Billard was the Regional Director at Toyota France, overseeing new and used car sales along with after-sales activities for half of France. Prior roles include Head of Sales for Lexus from January 2016 to May 2020, where Billard achieved significant sales growth and managed a team of Area Managers. Other key positions held include Business Management Analyst at Toyota France and Product Manager for the Toyota-Lexus Division. Billard's educational background includes a Master's Degree in Marketing from Audencia and experience in international business studies at institutions such as the University of Cincinnati and Longwood University.

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