GroupLink was organized in 1996 to enable our customers to increase revenue, manage customer relationships and deliver world-class customer service. GroupLink's mission and vision includes the objective of delighting our customers in world class, best-practices Service Desk & CRM/SFA software. Our goal is to consistently deliverhigh-performance support services, support materials and products that exceed our customers' expectations and leverage their existing IT investments. GroupLink customers have seen tangible return on investment through increased customer satisfaction and loyalty, through improved metrics for tracking marketing investments and through top-line revenue growth.GroupLink services over 1,000 enterprise customers and 4,000 worldwide implementations from our U.S. headquarters in Bountiful, Utah. Our solutions are comprehensive and feature sales force automation, help desk / customer service, contact management, migration as well as report development services which quickly unify a company’s customer related applications and data into a whole customer view. Our solutions are based on internet and open standards that can be deployed as web services or windows based applications with direct integration to popular platforms, databases and applications.One of the industries which has benefited greatly from GroupLink sales force automation, referral management, contact management, and opportunity management is the banking and financial services industry. Financial service organizations in North America and internationally have seen significant increases in revenue and enhanced customer service with GroupLink solutions.

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