Zahra Alikahi

Head Of Customer Experience Addressable Content Groupm Nexus (a WPP Company) at GroupM Sverige

Zahra Alikahi has extensive experience in marketing and sales roles. Zahra is currently the Head of Customer Experience Addressable Content at GroupM Sverige, where they oversee customer experience strategies. Prior to this, they worked as a Marketing Technology Strategist at GroupM Nexus and Wavemaker Sweden, focusing on marketing technology strategies. Zahra also served as a Senior Strategic Account Director at Marvel Marketers, where they supported clients with their marketing strategies and technology adoption. Zahra has a background in product marketing and business development, having worked at monimoto, UVElite, and Arboritec USA. Zahra holds a Master's degree and has conducted research on customer development methodologies in mature startups.

Zahra Alikahi has a Bachelor of Science degree in Industrial Engineering from Mazandaran University of Science and Technology, obtained in 2008. Zahra then pursued a Master's Degree in Management and Economic of Innovation from Chalmers University of Technology, completed between 2010 and 2013. In 2017, Zahra obtained a Product Management Certificate from Product School, as well as completed a course in Product Management for the Internet of Things at Stanford University. Zahra also holds a MicroMasters in Cloud Computing from the University of Maryland Global Campus, which is currently ongoing. Additionally, Zahra has obtained various certifications in areas such as marketing strategy, marketing technology, digital analytics, and cloud computing.

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