Rachelle Kuramoto

Rachelle Kuramoto is an award-winning writer and brand strategist who balances creative and business acumen with deep empathy. As the vice president of brand and content for Dragon Army, she guides organizations to articulate what makes them distinctive and sustainable with the stakeholders who matter most. Rachelle’s professional path spans more than 20 years, starting at Ogilvy Public Relations. In 2015, she launched Watchword Brand, an agency specialized in branding, content production, and market intelligence. In 2019, the firm was acquired by Dragon Army.