Lea Abud

Lea Abud currently serves as Head of Brand at K2, leading brand development initiatives for clients such as Paysend, a fintech company focused on remittances. In addition, Lea Abud is a Mentor at Growth Rockstar and operates as a Marketing & Branding Consultant. Previous roles include Head of Branding at Baubap, Professor at Coderhouse, and Head of Marketing of Beat at FREENOW, where strategic marketing efforts were established for various regions across Latin America. Lea Abud's extensive experience spans positions at Visa, OLX Group, Unilever, and Wal-Mart, involving brand strategy, market analysis, and team leadership. Educational credentials include an MBA from Universidad Torcuato Di Tella and a Magister in Marketing from Universidad de San Andres.