Magdalena Leśniak

Consumer Insights Manager at Grupa Żywiec Sp. z o.o.

Magdalena Leśniak is a seasoned professional with extensive experience in consumer insights, marketing, and business intelligence. Currently serving as a Consumer Insights Manager at Grupa Żywiec Sp. z o.o. since January 2022, Magdalena provides strategic support to marketing and sales teams for both local and international brands. Previously, as Business Intelligence Manager at Orbico Poland from March 2020 to December 2021, Magdalena drove a consumer-centric culture through insights and automated tools. With a decade-long tenure at Procter & Gamble from 2009 to 2019, Magdalena held various managerial roles, focusing on sales and marketing strategies for feminine and baby care sectors across Central Europe, EMEA, and India. Academic credentials include a Master's Degree in Sociology with a specialization in Multimedia and Social Communication from AGH University of Krakow, complemented by education at Jagiellonian University and VI LO w Krakowie.

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