Bianca B. is an experienced social media professional with a strong background in international social media management, content creation, and strategy development. Currently serving as a Senior Social Media Manager at STIHL since September 2019, Bianca oversees global social media initiatives and campaigns, including work with STIHL TIMBERSPORTS®. Prior roles include Social Media Manager positions at 21TORR and RECARO Holding GmbH, where responsibilities encompassed strategy development, influencer relations, and community management. Earlier career development involved various roles in social media and public relations across multiple companies and agencies, beginning as an intern in event management and marketing. Bianca holds a Master of Arts in Electronic Media - Corporate Communications from Stuttgart Media University and a Bachelor of Arts in Media Management from Macromedia University of Applied Sciences.
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