David Vazquez

David Vazquez serves as the Head of Ecommerce & Digital at Grupo Bafar, where efforts focus on enhancing the company's online presence and digital marketing strategy. With significant experience spanning various industries, David previously held the position of Director of E-commerce & Digital and Omnichannel at BY APPLE COSMETICS, overseeing e-commerce, logistics, digital marketing, payments, and omnichannel strategies. Prior roles include Director Comercial at Liftit, Head of Sales and Client Care at Mercado Libre, and Director de Planeación at DIGGITALERA, alongside extensive tenure at Aeromexico in various commercial operations and sales management roles. David holds a Master’s degree in Business Administration from Universidad Regiomontana S.C. and a Bachelor’s degree in Tourism from Instituto de Estudios Superiores en Turismo.