Lathan Lawson

Lathan Lawson is a seasoned professional with extensive experience in account leadership and sales management, currently serving as the Senior Regional Key Account Leader at Grupo Bimbo since September 2008, where a $160 million profit and loss portfolio is managed alongside a team of nine direct reports. Accomplishments include a remarkable 13 percent growth in Barcel salty products and an 18 percent increase in confectionery sales within the West region, optimizing negotiation strategies with major regional retailers. Previous roles include Senior Zone Sales Leader, recognized with the 2018 Jack Hart Legacy Award and the Phoenix award for safety incident reduction, as well as positions as a Senior Analyst and Account Executive at other companies, where significant sales growth and analytics proficiency were demonstrated. Lathan holds a degree in Accounting from Utah State University, where contributions to education as an Undergraduate Teaching Fellow were also made.