Daniela Prado is an experienced professional in public affairs and communications, currently serving as the Head of Public Affairs (External) at Grupo Dass since February 2022. Previously, Daniela operated as an Independent Consultant focused on Public Affairs & Communications and held the position of Senior Director of Public Affairs at LLYC. Daniela's extensive background includes roles such as Director of Government & External Affairs at adidas, where responsibilities encompassed advocating for fair trade and competition while developing government relations strategies. Other notable positions include Senior Advisor at the Regional Municipality of Ushuaia, Public Affairs & Media Relations Manager at DIRECTV, and Director of Government Affairs at Motorola. Daniela's educational background includes a degree in Business Administration from Universidad de Belgrano and further studies at IAE Business School.