Armando González Balcázar

Armando González Balcázar is a seasoned professional with extensive experience in customer experience, innovation, and digital transformation across various industries. Currently serving as the Customer Experience & Innovation Subdirector at Banorte since October 2022, Armando emphasizes engagement and customer satisfaction. Previously at Ritter Dragon, Armando led account management and delivery teams as a Customer Success Manager. Armando's background includes roles at Novitech focused on driving digital transformation strategies, and multiple positions at Pemex, including CIO Advisor and Chief of Staff, where Armando managed significant business process and IT modernization projects. Early career experiences include roles at Softtek, Corporativo Mexicano de Gasolineras, and IBM, establishing a strong foundation in IT consulting and management. Armando holds a Bachelor of Science in Industrial and Systems Engineering from Tecnológico de Monterrey and an MBA from EOI Business School.