GS1 US is a membership organization facilitating millions of businesses and over 25 industries in the use and adoption of GS1 Standards.

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Bob Carpenter

Angela Fernandez

John Hoderny

Bill Strawderman

Yegneswaran Kumar

Carrie Wilkie

Melanie Nuce

The Marketing Team at GS1 US is responsible for promoting the adoption and effective use of GS1 Standards across various industries through strategic campaigns, digital media, social media, and content marketing. They analyze market trends, optimize digital user experiences, and drive engagement to support business growth and member success.

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