Guideline
Tyler Lawson currently serves as the Head of Revenue Operations at Guideline since April 2025. Previously, Tyler held the position of Director of GTM BI & Analytics at Workato from November 2022 to April 2025, where responsibilities included supporting various teams with data analytics, automations, and project management, as well as developing a comprehensive GTM data model. Tyler's prior experience at Qualtrics spanned multiple roles from February 2017 to November 2022, including Data Integrity Manager and Data Scientist in Revenue Operations, with a focus on ETL processes, forecasting, and machine learning models. Earlier roles include Professional Services Consultant and Product Specialist at Qualtrics, Junior Data Scientist at Numetric, and Market Research Intern at Overstock.com. Tyler earned a Bachelor of Science in Statistics from Brigham Young University.
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Guideline
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Guideline is the easy, affordable way to invest in your financial future. Their retirement platform automates plan administration, recordkeeping, compliance testing, investment management, and more. And gives small business owners and their employees the confidence to say yes to today and tomorrow.