Luke Jones possesses extensive experience in the esports and gaming sectors, currently serving as the Vice President of Commercial for Guild Esports and previously holding the role of Director of Esports and Gaming. Prior positions include Senior Gaming and Esports Manager at Red Bull Racing & Red Bull Technology, and Associate Editor at Cut The Cap. Luke Jones also contributed as Commercial Partnerships Manager - Gaming and Culture Lead at Red Bull and as Global Digital Sales Manager at Red Bull Media House. Educational qualifications include a Bachelor of Arts in Marketing and Planning Joint Honours from Oxford Brookes University and a Bachelor of Arts from the University of Waterloo.