Chloe Siqi Liu

Chloe Siqi Liu is an accomplished Senior Content Manager at Guinness World Records since July 2015, specializing in delivering creative solutions to enhance clients' marketing and PR stories, maintaining key client relationships, and exploring content commercialization opportunities. Prior to this role, Chloe worked at MSLGROUP as a Senior Associate, managing client relationships for brands such as IKEA and UGG, and had experience in celebrity networking and media relations. Earlier in the career, Chloe served as an Associate at Weber Shandwick, focusing on public relations for P&G, where responsibilities included managing media relationships and leading brand events. Chloe holds a Bachelor of Business Administration, a Master’s degree in Civil and Commercial Law from Renmin University of China, and a Bachelor of Arts in English Language and Literature from Beijing Foreign Studies University, alongside a brief educational experience at Memorial University of Newfoundland.