Kim Auslen

Senior Director | Client Solutions & Insights at GutCheck

Kim Auslen has a diverse work experience spanning several roles and companies. Kim is currently employed by GutCheck as the Senior Director | Client Lead, Client Services, a position they have held since January 2022. Prior to this, they served as the Senior Director | Design, Analysis and Reporting at GutCheck from August 2019 to January 2022.

Before joining GutCheck, Kim worked at Solutions Marketing Research, where they were a Partner and the Founder of the company. In this role, they acted as a client service lead for over 60 brands and provided custom research solutions and consulting services to clients in the CPG, retail, and energy industries. Kim held this position from August 2000 to July 2019.

Kim also has experience working as a Research Director at MediaOne, where they oversaw extensive customer experience research programs and provided strategic advice on brand health metrics and advertising research. Kim held this role from August 1997 to August 2000.

Prior to MediaOne, Kim worked as a Marketing Research Manager at MillerCoors, where they served as the senior insights lead on various brand teams and established the company's multi-cultural insights function.

Before MillerCoors, Kim worked at FCB West | Advertising as a Strategic Insights and Planning Manager. In this role, they co-authored communications briefs and spearheaded brand equity explorations for clients such as Nintendo, LEVI's, Dockers, and ArmorAll.

Kim's early career included a position as a Project Director at BASES | Burke Market Research from June 1985 to August 1989.

With their wealth of experience in client services, design, analysis, reporting, and marketing research, Kim Auslen brings a diverse skill set and expertise to their current role at GutCheck.

Kim Auslen attended the University of Oregon Lundquist College of Business, where they obtained a Bachelor of Science degree in Business Administration with a major in Marketing. They also pursued a minor in Scandinavian Studies. Additionally, Kim Auslen completed some coursework towards an M.B.A. at Xavier University. They also participated in a study abroad program at the University of London. There is no information available about their dates of attendance or degree completion for any of these educational experiences.

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Timeline

  • Senior Director | Client Solutions & Insights

    January, 2022 - present

  • Senior Director | Solutions Expertise and Enablement

    August, 2019

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