Natalia Santos

Natalia Santos is a seasoned professional with extensive experience in business operations and customer success. Currently serving as the Business Program Lead at Gymshark since October 2022, Natalia previously held positions at Microsoft from April 2019 to October 2022, including Customer Success Trainer and Field Support Specialist for the Flagship Microsoft Store. Earlier roles include Administrative Assistant at adidas, where responsibilities involved daily finance control and store operations, and Senior Sales at Reebok, facilitating store management and HR procedures. As a former business owner of Malibu Modas, a surf-wear store, Natalia managed all aspects of operations from KPI tracking to supplier payments. Academic credentials include a Bachelor of Arts in International/Global Studies from Coventry University London and a Bachelor of Business Administration from Faculdade Cenecista de Osório, alongside studies in Human Resources Management and Team Leading.