Haglöfs
Sara Falk is a CRM & Loyalty Specialist at Haglöfs since August 2025, leveraging extensive experience in customer relationship management and content strategy. Prior to this role, Sara served as Nordic CRM Manager at Groupe Clarins from September 2022 to August 2025, and as Content Manager at Schibsted SMB from January 2018 to June 2022. Earlier professional experiences include Marknadskoordinator at Get a Newsletter, Kommunikatör at Sumer+, and PR-assistant roles at both Polhem PR and Kanal 5. Sara's academic background includes studies at Berghs School of Communication and Stockholm University, complemented by education at Östra Reals Gymnasium.
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