Michelle Valdivia

Michelle Valdivia currently serves as the Sr Director of Ecommerce at Hallmark Cards since August 2021, after holding the position of Omni Shopper Experience Director at Walmart. Prior experience includes over nine years at Payless in various marketing leadership roles, including Head Of Marketing and Global Marketing Director, where responsibilities spanned brand management, international franchise projects, and marketing campaigns. Michelle Valdivia has also worked as a Shopper Marketing Manager at Hill's Pet Nutrition and held positions at PlattForm Advertising, where responsibilities included media analysis and direct response marketing. Academic credentials include a Bachelor of Science in Strategic Communications from the University of Kansas.