Petra Lazarova

Product Marketing And Content Lead at HALO Diagnostics

Petra Lazarova has held various roles in companies such as HALO Precision Diagnostics, Progress, SAP Labs Bulgaria, Bulgarian Property Shop, European Institute, and the Agency for Bulgarians Abroad. Their work experience ranges from technical writing, content development, product marketing, and educational content creation. Petra has demonstrated expertise in creating product content strategy, developing educational materials, and leading documentation and knowledge management projects. Throughout their career, they have focused on delivering targeted and relevant content to meet customer needs and improving user experiences.

Petra Lazarova completed their Bachelor's degree in Business Administration at the American University in Bulgaria in 2005. Petra then pursued a Master's degree in Economic Management at the Technical University of Sofia from 2005 to 2006. In 2009, they obtained a Master's degree in Journalism and Mass Communication from New Bulgarian University. In 2021, Petra completed a Product Marketing Alliance Core certification.

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Previous companies

Progress logo
SAP logo

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Peers

Timeline

  • Product Marketing And Content Lead

    September, 2023 - present

  • Senior Content Designer | UX Writer | Education At Scale

    March, 2022

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