Guilherme Masella has over a decade of experience in sales and merchandising within the food and consumer goods sectors. Currently serving as Gerente de Vendas at Harald Indústria e Comércio de Alimentos since February 2022, Guilherme previously held similar managerial roles at Grupo ZD Alimentos and Santa Helena Indústria de Alimentos S/A, where responsibilities included business planning and sales strategy development. Earlier career roles include Vendedor at Ferrero and Unilever, where Guilherme managed regional accounts and led teams of merchandising promoters, focusing on training and operational efficiency. Guilherme possesses a degree from Centro Universitário FMU | FIAM-FAAM, earned between 2009 and 2013.