Cassandra Bergsland

Cassandra Bergsland is a seasoned digital and eCommerce professional with extensive experience in leadership roles within the retail industry. Currently serving as the Chief Digital Officer at Hårklinikken since May 2024, Cassandra has previously held influential positions such as Director of Omnichannel at John Lewis & Partners and Global Director of eCommerce at Charlotte Tilbury Beauty. Cassandra's advisory contributions to Shoptalk and the Retail Technology Show highlight a commitment to evolving retail technology. Earlier experience includes significant roles at YOOX NET-A-PORTER GROUP and THE NET-A-PORTER GROUP, where Cassandra developed expertise in website trading and online merchandise management. Cassandra is also a founder of Soirée Parfaite and holds a B.F.A. in Theatre from UC Irvine.