Barbara Montechiare Delgado

Barbara Montechiare Delgado is a seasoned professional in digital marketing with extensive experience across multiple companies. Currently serving as a Senior Digital Marketing Analyst at HarperCollins Brasil, contributions include budget management, digital advertising on platforms like Facebook Ads and Google Ads, SEO optimization, data analysis, and team management. Previously, roles included performance marketer at Infoglobo, where responsibilities encompassed copywriting and digital marketing strategies, and a digital marketing analyst at Yes! Idiomas, focusing on content creation and social media management. An early career included communication and marketing positions at companies like CH Master Data, QG do Enem, and Estante Virtual. Barbara holds an MBA in Digital Marketing from FGV and has pursued specialized training in digital marketing and the publishing market.