Aybala Lilia Durmaz

Aybala Lilia Durmaz is a skilled professional with experience in brand development, data administration, and client relationship management. Currently serving as a Product Catalogue Data Administrator at Harrods since October 2023, Aybala has previously held roles such as Brand and Business Development at HERE Fashion Hub, where procurement processes were optimised and partner communication improved. Aybala contributed significantly as a Brand Development Manager at MOONCHILD EDUCATION LIMITED, enhancing brand identity and client relationships, and facilitated e-commerce rebranding at Raspberry Processing House. Educational achievements include a Master's degree in Fashion Brand and Business Management from Milano Fashion Institute and a Bachelor's degree in Political Science and Government from the University of Nottingham.