Alicia Manrique

Alicia Manrique has extensive experience in consumer insights and communication strategy, currently serving as Responsable Intelligence Proximia by Havas at Havas Media Network since January 2012. In previous roles, Alicia was a Consumer Insights Manager, focusing on communication strategies and collaborating on marketing plans. Prior to Havas, Alicia held the position of Senior Strategy Consultant/Project Manager at DAEMON QUEST SA, where expertise in retail and telecommunications was developed through various consulting projects. Additional experience includes roles in administrative support at GAHERPROGA and an internship at Caja Duero. Alicia holds a Licenciatura in Administration and Business Management from Universidad de Valladolid and has completed a Master's degree in Marketing and Commercial Management, as well as a postgraduate study in Web Analytics and Digital Business.