Anupa Singh

Senior Manager, Engagement Marketing at Hudson's Bay Company

Anupa Singh is an experienced marketing professional currently serving as Senior Manager of Engagement Marketing at Hudson's Bay Company, focused on enhancing customer lifetime value through targeted marketing strategies. Previous roles include Senior Lifecycle Marketing Manager at Endy, where responsibilities encompassed comprehensive email and SMS campaign management, and Email Marketing & Strategy at Clearbanc, overseeing customer communication strategies. Anupa's career also includes positions as Digital Marketing Specialist and Web Designer at The Raymond Aaron Group, Email Marketing Specialist at Notable Life, and Business Development at Coherent Path, reflecting a strong foundation in digital marketing, customer engagement, and data analysis. Anupa holds multiple degrees in marketing and management from institutions such as Harvard Business School and the University of Guyana, complementing a robust technical skill set in tools like Adobe Analytics and Cheetah Mail.

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