Tim Yuen

Digital Analytics Lead at HBF

Tim Yuen is a seasoned professional in digital analytics and marketing, currently serving as the Digital Analytics Lead at HBF Health since February 2016, where responsibilities include conversion rate optimization, management of Adobe/Omniture/Sitecatalyst Analytics, and development of marketing dashboards. Previous experience includes a role as Senior Marketing Manager & Consultant at Two Moons Consulting, where Tim focused on both online and offline marketing strategies, and as Treasurer at Enterprise Assist. Tim also held the position of Head of Search Marketing at Searchsmart, specializing in online marketing strategies and account management. Early career experience includes a stint as a Market Researcher at Synovate. Tim holds a Bachelor of Business degree from Edith Cowan University, completed in 2006.

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