Tara Fitzgerald

Strategy Product Manager, Behavioral Health Product Strategy And Management at Health Care Service Corporation

Tara Fitzgerald is an accomplished marketing professional with extensive experience in strategy product management and brand marketing across various industries. Currently serving as the Strategy Product Manager for Health Care Service Corporation, Tara leads a team in developing B2B2C marketing strategies for Medicare products. Previous roles include Marketing Manager at MCC Label and Senior Brand Marketing Manager at Bosch USA, where Tara drove significant sales growth and product launches. Notably, as Vice President of Marketing for the San Antonio Commanders, Tara's efforts resulted in record ticket sales. With earlier experience in product marketing at Entelliment LLC and marketing management roles at Restaurant.com and Vision Critical, Tara brings a wealth of expertise in executing innovative marketing strategies and driving revenue growth. Tara holds a Bachelor of Business Administration in Marketing from Loyola University Chicago.

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